A Branding Studio for Challenger Brands
We're a husband and wife creative team building brand identities for food and drink founders. Starting from scratch or ready for a rethink? We'll help you get shelf-ready.
A love of challenger ethos
We got into this because we genuinely love this world. James has shelves of empty cans and packaging he's collected over the years. Vicki loves to back those building brands that are better for people and the planet. We read labels, follow launches, and buy the products we believe in. This isn't a niche we landed in. It's one we chose.
Between us we've got over 30 years of experience designing for household names. We know how the big guys do it and now we bring that to you.
A love of challenger ethos
We got into this because we genuinely love this world. James has shelves of empty cans and packaging he's collected over the years. Vicki loves to back those building brands that are better for people and the planet. We read labels, follow launches, and buy the products we believe in. This isn't a niche we landed in. It's one we chose.
Between us we've got over 30 years of experience designing for household names. We know how the big guys do it and now we bring that to you.
A love of challenger ethos
We got into this because we genuinely love this world. James has shelves of empty cans and packaging he's collected over the years. Vicki loves to back those building brands that are better for people and the planet. We read labels, follow launches, and buy the products we believe in. This isn't a niche we landed in. It's one we chose.
Between us we've got over 30 years of experience designing for household names. We know how the big guys do it and now we bring that to you.
“If you're on the fence about working with James, get off the fence right now. I have nothing but awesome things to say about every step of the process we went through when creating On Point with him. He's a rockstar.”
Brad Summey
On Point Provisions
"James is a dream to work with, nails the brief every time and has been the design guru for our quality-lead brand from the start. His ideas have helped shape our brand identity and his sleek label designs have made selling our beer all that bit easier!"
Lance Van Dijk
Antur Brew Co.
"We’ve always been hugely impressed by Vicki's work. Her attention to detail is fantastic, everything always comes back perfectly executed. She’s also a lovely person to work with! I wouldn’t hesitate to work with Vicki again or recommend her to others."
Lucy Archard
Boston Tea Party
“If you're on the fence about working with James, get off the fence right now. I have nothing but awesome things to say about every step of the process we went through when creating On Point with him. He's a rockstar.”
Brad Summey
On Point Provisions
"James is a dream to work with, nails the brief every time and has been the design guru for our quality-lead brand from the start. His ideas have helped shape our brand identity and his sleek label designs have made selling our beer all that bit easier!"
Lance Van Dijk
Antur Brew Co.
"We’ve always been hugely impressed by Vicki's work. Her attention to detail is fantastic, everything always comes back perfectly executed. She’s also a lovely person to work with! I wouldn’t hesitate to work with Vicki again or recommend her to others."
Lucy Archard
Boston Tea Party
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